Wednesday, January 10, 2007

Go on, buy good CARMA

CARMA, which plays on quite a few meanings, Car-ma, Karma, and my own version (Ray + Anand + MAC + Abracadabra = CARMA), is the first full-length feature film to be created, polished and presented entirely via the digital medium. As its press release says,
CARMA is also the first film in history to be shot, edited, produced and distributed entirely digitally. (Silicon Valley-based director Ray Arthur Wang wrote the film on his Palm Pilot and edited it entirely on a notebook PC -- and now film viewers can watch the film via the Internet as an instantantaneous pay per view.
The makers of the movie:
The filmmakers, both based in Silicon Valley, chose to bypass traditional distribution offers for the daring Internet distribution deal because of their technical backgrounds: Director Ray Arthur Wang holds a Ph.D. in Electrical Engineering from Stanford and Executive Producer Anand Chandrasekaran holds a M.S. in Electrical Engineering from Stanford and is co-founder of Aeroprise, a hot wireless company in Silicon Valley. Despite the hype about Internet video, most filmmakers still shy away from launching films on the web because they fear that it will prevent them from getting a "real" distribution deal in theatres.Wang felt that Internet distribution would enable him to reach his target audience, 18-30 year olds, more effectively. He is betting that this new generation that spends more time on the Internet than watching TV will embrace watching pay per view film delivered instantaneously on the web.
Chilling would be a good adjective to describe the movie (via):
The story is about an abandoned car haunted by a psychopath’s dead mother and the inevitability of fate (Get it? Car-Ma). Imagine Quentin Tarantino meets Steven King, with a good helping of Alfred Hitchcock and No Exit thrown into the mix with an appropriately creepy soundtrack. Karen Black, who starred in Five Easy Pieces and Alfred Hitchcock’s last movie, Family Plot, provides the voice of the demonic mom.
All it takes is a few clicks and $4.99 to watch CARMA from the comfort of your own home. Take a look at the related links below and enjoy a good movie!

Oh, oh, oh, in case all of this sounds like Lady L is trying to market something to you, hold on. Anand is a friend of mine, I've known him for several years, and I am merely the proud tom-tomer of a friend's fantastic new creation.

Related Links:
Be Afraid, Steven Spielberg, Be Very Afraid
CARMA streams into Film History...
More Press
Preview CARMA
CARMA eh? What's the story like?

Buy the movie
Spread the Good Word

2 comments:

Raji said...

Sounds very interesting!! I really wanted to know what that dream was when I read the blog the first time and I'm so happy to know about the dream getting realised! Yes, its definitely a privilege to live a dream.I'm sure people like Anand will definitely be a great inspiration for the others as it gives the needed courage to first dream and then to work towards it to turn to reality.

Raji said...

By the way, did you get to see CARMA?